Tag you are it!
Are you tired of throwing your hard-earned cash into a marketing black hole and feeling like you’d be better off just lighting it on fire? Believe me, I feel your pain. But don’t worry, because I’ve got a solution that’ll have you feeling like a marketing mastermind, aka Seth Godin, in no time – tagging!
No, I’m not talking about spray-painting your brand name on the side of a building (although, let’s be real, that would be pretty cool). I’m talking about adding a little bit of code, a unique phone number, or a catchy phrase to your advertising that helps you track its performance.
Think of it like a GPS for your marketing strategy. With tagging, you can see which ads and mediums are killing it and which ones are tanking harder than a lead balloon. No more guessing which half of your advertising budget is being wasted, like John Wanamaker once lamented. With tagging, you can make every dollar count!
But wait, there’s more! Tagging also lets you track user behavior and interactions on your own website.
That’s right, it’s like having a backstage pass to your customers’ minds. You can see what’s working and what’s not and adjust your site to turn those leads into gold.
Now, I know what you’re thinking. “But not all marketing is about getting people to act now!” And you’re right – sometimes you need to build brand awareness too. But with tagging, you can see how all your advertising is performing and adjust on the fly.
So, what are you waiting for? Start tagging your advertising today and watch as your marketing mojo skyrockets! It’s like giving your strategy a Red Bull and vodka, but without the hangover (unless you’re into that sort of thing).